What's Local

September 21, 2016 , By BlabberCat

The India Story 2016 | Preview

The India Story 2016 | Preview

Amidst the edgy fad of pop-ups, last year, Calcutta received an all new fashion accolade with the introduction of ‘The India Story’, Madhu Neotia, Abhilasha Sethia and Nil, who need no introduction. Little did we know, that this Neotia Arts Trust initiative will just be the first chapter to a new legacy… a new story. It will be the story of India; where Art, Fashion, Music, Food will all come together to enrich your experience of entertainment. It is to Revive, Reinvent and Relove.

(L-R: Nil, Madhu Neotia and Abhilasha Sethia)

BlabberCat attended the preview party of TIS 2016. It is, to sum it up, Calcutta’s fashion energy and optimism, selling only the most interesting and current collections from a blend of standout emerging and established brands. One can witness the cutting-edge textiles emerging from a dialogue between weavers and buyers. A research-backed, demand driven strategies were seen. The display taps a variety of illustrating mediums from jewellery artist Narayan Sinha to space decor Anahita Kayan and Rohan Arora’s shoes walking you through this journey.

 

What’s new

Besides the addition of new designers and more variety in labels, TIS 16 announces the ‘Design Award’. An award for recognition of excellence and innovation in the field of design. Celebrating India’s greatest design thinkers, practitioners,retailers and educators from established business to emerging practices. The India Story Design Awards will represent what is at the heart of India’s design culture.

The categories are Products Design, Art Practice, Textile Craft and Fashion Design, Space. A special jury has been roped in for these awards – Abin Chaudhury, Anamika Khanna, Anvil Misra, Anindita Ghose, Aparajita Jain, Raj Mahtani, Rakesh Thakor, Shefalee Vasudev and Swapan Seth.

(A very special addition is, music composer and singer, Shantanu Moitra as the creative consultant who brought time to a standstill with his guitar and vocals.)

Nominations for the awards are open till 30th September. Please check out the Facebook page of The India Story regarding the award details. More facts and guidelines will be given in our social media handles BlabberCat official. Catch BlabberCat exclusively during TIS 16 and feel free to write to us for any query regarding the event.

Date: 20-23rd October

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